{"product_id":"living-proof-no-frizz-shampoo-smooths-frizz-no-frizz-silicone-free-paraben-free-cruelty-free","title":"Living Proof No Frizz Shampoo 236ml","description":"\u003cp\u003e\u003cstrong\u003eScientifically Designed to Tame Frizz \u0026amp; Smooth Hair\u003cbr\u003e\u003c\/strong\u003eSay goodbye to humidity-induced flyaways with this breakthrough shampoo powered by Living Proof's patented Healthy Hair Molecule (OFPMA). It forms an invisible, weightless shield around each strand, effectively blocking moisture and frizz without heaviness.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eBenefits \u0026amp; Features:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong data-start=\"0\" data-end=\"34\" data-is-only-node=\"\"\u003e3× Smoother Hair from Day One:\u003c\/strong\u003e In lab tests, pairing this shampoo with its conditioner delivers three times smoother hair with every wash.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong data-start=\"0\" data-end=\"20\" data-is-only-node=\"\"\u003eHumidity Shield:\u003c\/strong\u003e Blocks moisture at the root of frizz, keeping hair sleek even in humid environments.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong data-start=\"0\" data-end=\"29\" data-is-only-node=\"\"\u003eSulfate- \u0026amp; Silicone-Free:\u003c\/strong\u003e Gently cleanses with amino-based surfactants and jojoba esters—no harsh chemicals; perfect for colour-treated and chemically-processed hair.\u003c\/li\u003e\n\u003cli\u003e‎\u003cstrong data-start=\"0\" data-end=\"42\" data-is-only-node=\"\"\u003eLight Citrus Scent \u0026amp; Luxurious Lather:\u003c\/strong\u003e A fresh, clean scent and rich foam make it a sensory delight every wash.\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003cstrong data-start=\"0\" data-end=\"38\" data-is-only-node=\"\"\u003eScientifically Proven Ingredients:\u003c\/strong\u003e Includes jojoba esters and phytantriol to enhance shine, reduce breakage, and protect hair quality.\u003c\/span\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eHow to Use:\u003cbr\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eWet hair thoroughly.\u003c\/li\u003e\n\u003cli\u003eMassage a generous amount into roots and strands.\u003c\/li\u003e\n\u003cli\u003eRinse well and follow with No Frizz Conditioner for enhanced results.\u003c\/li\u003e\n\u003cli\u003eUse regularly to block frizz, smooth texture, and boost shine.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eThe \u003cstrong\u003eLiving Proof No Frizz Shampoo 236 ml\u003c\/strong\u003e is a scientifically-backed solution ideal for anyone battling frizz, humidity, or dull hair. With salon-grade results, a lightweight formula, and luxe scent, it’s perfect for daily use and all hair types—especially color-treated or curly hair.\u003c\/span\u003e\u003cstrong\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eEAN:\u003c\/b\u003e 0840216930308\u003c\/p\u003e","brand":"Living proof","offers":[{"title":"Default Title","offer_id":55605022097781,"sku":"BRY995547","price":17.95,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/0590\/4416\/files\/51xSF-fSd3L.jpg?v=1751998812","url":"https:\/\/www.sense42.co.uk\/products\/living-proof-no-frizz-shampoo-smooths-frizz-no-frizz-silicone-free-paraben-free-cruelty-free","provider":"Sense42 Beauty and Health","version":"1.0","type":"link"}